Ahead of the start of the cash-rich Indian Premier League (IPL) 2021, online gaming company Dangal Games has decided to venture into fantasy gaming with the launch of FantasyDangal platform.
Founded by Varun Mahna, Varun Puri, Shashwat Jain, Karan Gandhi and Manan Sobti in 2017, Xeta Networks Pvt. Ltd, the parent company of Dangal Games, operates rummy and poker platforms – RummyDangal and PokerDangal.
The FantasyDangal application will go live on April 9.
“FantasyDangal is our first product outside the card game space so we are excited about how it does. We will begin with cricket and in the next quarter we will add rest of the games. Unlike poker or rummy, fantasy sports caters to the masses so there is no dearth of opportunities to create a huge user base despite being an intensely competitive industry,” said Varun Mahna, founder and CEO, Dangal Games.
Dangal Games, that recently secured 1 million US dollar in ‘Series A’ funding from a strategic investor, is aiming to expand into tier I, II and III cities and towns.
“We are aiming to reach 1 million userbase on FantasyDangal within six months period and five million overall userbase across all the three platforms in the next 12 months,“ said Mahna.
Also, the firm will release a marketing campaign across digital platforms to acquire users on FantasyDangal.