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Pay only for matches played so far: Star Sports to IPL 2021 sponsors & advertisers

Pay only for matches played so far: Star Sports to IPL 2021 sponsors & advertisers

Indian Premier League’s (IPL) official broadcaster Star Sports has reportedly asked the advertisers, who had bought airtime on the now-suspended 14th edition of the tournament, to pay only for the matches which have been played.…

IPL 2021: BCCI set to suffer loss over Rs 2000 cr; league advertisers silent on financial damage

IPL 2021: BCCI set to suffer loss over Rs 2000 cr; league advertisers silent on financial damage

After the ongoing season of the cash-rich Indian Premier League (IPL) was indefinitely postponed on Tuesday due to rising COVID-19 cases in its bio-bubble, the BCCI is all set to lose more than Rs 2000…