IPL 2020: Sunrisers Hyderabad sell out all inventory

If your thought Indian Premier League teams are struggling with sponsorship sales in the midst of COVID-19 pandemic, here is heartening news from the Sunrisers Hyderabad camp.

The Sun Group-owned IPL franchisee has sold out its entire sponsorship inventory.

Sunrisers Hyderabad have unveiled a spate of existing and new sponsors for the IPL Season 13. The franchisee has closed its sales window for almost three weeks ahead of the IPL 2020 will get underway in the UAE on September 19.

“We are extremely happy to have so many prestigious brands on board for the 2020 edition of Indian Premier League. The interest from sponsors has been incredibly positive and encouraging in spite of the tough times,” said SRH CEO K Shanmugam.

“We are nothing but proud and grateful to have unflinching support of our partners, which is an immense source of inspiration for the squad to continue giving their best to the game. Together with our sponsors and fans, the Orange Army looks forward to putting up a solid show like every year.”

Title sponsors JK Lakshmi Cement Ltd leads the pack of the brands which have association with the Hyderabad-based franchisee. The Singhania Group cement brand in January this year had confirmed to continue its partnership with the IPL team

Ralco Tyres and Valvoline are other principal sponsors and their logos will be carried on the back and right upper chest on the front of jersey, respectively.

Jio, TCL, Dream 11, Jai Raj Steel, Nerolac and Colgate have all signed on as partners for the Season along with partners Tyka, Fancode, IB Cricket and Double Horse.

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