beIN SPORTS will now be the Premier League’s official broadcast partner in the Middle East and North Africa until 2025 after the Premier League and beIN MEDIA GROUP announced a major new rights deal on December 17.
beIN SPORTS, who has been the Premier League’s broadcast partner since 2013, now has the right to broadcast all 380 matches live in each season across all 24 countries in the region. The deal is for the 2022-2025 rights cycle.
Speaking about the deal, Premier League Chief Executive Richard Masters said, “We are pleased to agree a significant deal with beIN SPORTS, who are a longstanding and valued partner. They have an outstanding track record of delivering top-quality Premier League content across all its platforms.
“Our clubs have millions of passionate fans across the Middle East and North Africa and beIN has played an important part in promoting the Premier League and helping engage those fans with our clubs and players.”
“Dedicated coverage of every match in the Premier League, as well as comprehensive support programming and digital content, has helped to further grow interest in our clubs and we look forward to continuing our fantastic partnership with beIN.”
Chairman of beIN MEDIA GROUP, Nasser Al-Khelaifi also issued a statement on the partnership.
“We are delighted to renew our long-established and trusted partnership with the Premier League through to 2025,” he said.
“This deal demonstrates that rights-holders who do the most to protect their intellectual property also do the most to protect the value of their media rights.”
“beIN is proud to be the Premier League’s official partner across all 24 countries in the Middle East & North Africa, and we look forward to inspiring and exciting the millions of Premier League fans in the region both in the lead-up to the 2022 FIFA World Cup and for many years beyond,” he added.
beIN SPORTS will broadcast Premier League action live and exclusive in both Arabic and English Language. It will be done via their dedicated portfolio of 19 sports channels paired with special programming by some of world football’s biggest stars.